Sponsored media posts are nothing new. Native Advertising – to give the practice its correct title – has been around for centuries. From its beginnings as newspaper advertorials (which are … Read more →
In May 2014, after a controversial ruling in Spain, EU law dictated that residents have the “right to be forgotten” by Google and other search engines. In simple terms, this … Read more →
Profoundry, aka Col Skinner, revealed on Twitter today a shocking link network in action. #SEO FAIL! Stumbled across a link network made by @sozodesign on 64 of their client sites: … Read more →
On June 24th 2014 Google was granted a patent for a trust-based recommendation system that’s been labelled as the trust button patent. This new system adds to the company’s earlier patent … Read more →
Welcome to Part 1 of The Big Spam Project. In this first case study, I analyse Sky’s linking practices and reveal how they rank for a high-competition keyword (“Fantasy Football”) … Read more →
Link farms, keyword stuffing, exact-match anchors – sounds like a list of “what not to do in SEO 2014”, right? Contrary to what we’re led to believe by Google and … Read more →
As you may have already noticed, I only recently started full-time blogging on this site. Before I took the plunge, I had made very little effort to promote the site … Read more →
Before I get started, I want to make it clear that I am an avid fan of Rand Fishkin and the Moz community; their ethical approach to SEO and the … Read more →
Whether you’re a huge conglomerate or an indie blogger like me, you can benefit 1000%* (*not a verified statistic!) from having a well-written social media strategy. If you have a … Read more →
A few days ago I started an experiment to test the SEO benefit of unique images. Amongst other things, I analysed the top-ranking images on Google.com and noticed that, along with … Read more →
A Simple Guide To The Best SEO News Sources On The Web I come across many blogs and news sites when trying to keep afloat in the Google SEO era, but … Read more →
The third social networking challenge in my trilogy (twitter and google+ are already underway) is facebook. I recently spent some time learning about facebook advertising and it’s pretty hard to … Read more →
The second social networking task on my list after starting to grow a Twitter following was to add Google+ authorship to this site. These days, you can’t Google anything without seeing … Read more →
When I finally decided to get this site up and running properly, I made a mental note to add as many unique images as possible, for 2 3 reasons: 1. I’m fed … Read more →
A few weeks ago I wrote about the domain purchase of Vacation.Rentals for $500,300, and why I thought the new owner’s SEO plan, to rank the site for the exact … Read more →
Disclaimer: I’m not in any way affiliated with any political campaigns in the US (or UK for that matter). I am neither commending nor criticising either candidate, simply commentating on … Read more →
A quiet Friday morning….drinking coffee, reading the news, nothing unusual here. I remember that I need to buy socks. Good quality socks, the kind that don’t hole easily. I Google … Read more →
You can’t dip your toe into the seo waters without coming across the term “Page Rank” or PR. But what is it and how can we put it work for … Read more →
There have been two burning questions among developers recently: “What is that favicon.ico not found error that is filling my Error_log?” and “How do I get a custom icon next … Read more →